Micro Blogging - Twitter Updates

    follow me on Twitter

    Wednesday, November 30, 2011

    Do learn. Do not follow.

    I can't insist enough in the importance of original marketing strategies: study and learn from your competition, yes, but don't copy "now".

    Specially do not change your strategy because you liked the new campaign (no matter how good it can seems to be) from competitor X or Y. Keep the good idea in your backlog for the right moment. If not, you will simply be a follower.

    0 comments:

    Post a Comment